SEO blogging is an essential part of website marketing and deriving traffic to the site. When you want your website to be on top of search engine optimization, you need to post content on a regular basis. Of course, aside from that, promoting a certain product or service or in managing social media, articles and blog posts are the obvious needed things. Regular posts would keep your clients and readers updated with your activities including new products and services.
However, you cannot just throw away a bunch of words and then expect people to find your website, visit it, read your content and buy your products and services. You need to make your article and blog posts the right way for them to be effective. You also need to do the right method to optimize your blog.
If you want a professional help for optimization, you can visit Vail SEO for an expert advice and service.
the following are the seven secrets of the professional SEO writer:
1.Research for effective, common keywords
You need to research the keywords that are mostly used by online users and words that drive clicks. Make an effective keyword spreadsheet. Make use of these keywords in the right way. Also, the frequency of use of these keywords should not be ignored. Effective usage of these keywords is a must.
- Do not just passively juggle the keywords
Dumping your keywords ineffectively does not work for your readers. You can just make some blogs and articles with inappropriate use of the keywords and nonsense content. The prospective customers search for the target keyword but they also need content that informs and delivers, not just sells.
The best way to put your keywords is to use them within your first 300 words that your readers can make sense with. The title of the page also needs to have the keywords on.
- Make your content interesting
Make sure that you use the keywords in interesting content. Put some practical and usable advice in your content or discuss some news related to your business or niche. You can also interview or make some references form other experts to expand your networks.
- Make your articles and blog posts long
Generally, articles with more than 1000 words are more preferred by the Google search algorithm. However, it does not mean that you just need to care about the quantity and be passive on the quality of your content. Certainly, fresh content with lower word quantity are still preferred than articles that are lengthy but just sound and look like the rest.
5.Edit and proofread your works
What makes a professional SEO writer than the ordinary writers is that they have a keen eye to mistakes and language structures that do not appeal to the readers. They know that the key to effective content is simple, readable, but info-condensed, usable, and entertaining content for articles and blog posts. Of course, programs like OpenOffice, Microsoft Word, and Google Docs make it easy; however, there are also a lot of off-line and online tools that you can use to proofread your content like Grammarly, Copyscape, etc.